The World’s First Rosé Wine : LA NUIT EN ROSÉ DEBUTS IN NEW YORK CITY

World’s First Wine Event Series Focusing Exclusively On Rosé Surrenders the Pink (Wine) To Manhattan June 13 and 14

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The sun-kissed coasts and slopes of balmy wine growing regions around the world will lap up against the shores of Manhattan in June when “La Nuit En Rosé” makes its grand debut in New York City.

The brainchild of wine entrepreneur Pierrick Bouquet, La Nuit En Rosé — actually two days and nights on June 13 and 14, 2014 — is the world’s first celebration of rosés from around the globe. La Nuit en Rosé is a world tour… in a glass. By the time of the event guests can expect to sample more than 50 wines from around the world. Guests will experience an elegant, sumptuous sampling event unlike any other, and savor the depth and breadth of rosés from the world’s great wine regions.

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La Nuit en Rosé’s setting is as unique as the diverse sampling of wines offered: on the water. Set aboard a new, spacious and luxurious yacht, La Nuit En Rosé is a chic, cocktail-style tasting that includes lively music, delectable culinary dishes and some of the best views Manhattan has to offer. Romance reigns supreme during two four-hour sessions a day (each featuring ninety-minute sailings from Pier 40), afternoons and evenings, along the Hudson River. http://nuitrose.com

The event also features a wine competition, where distinguished judges will confer honors upon the best of the very same wines guests will sample. And, unlike almost any other wine competition, La Nuit En Rosé will feature an audience award.

vin rosé verres profil dégustationRosés have exploded in popularity and earned the respect and appreciation of wine connoisseurs in recent years. Once thought of as “barbecue” wines, today, many trendy rosés will set diners back $100 or more in some restaurants, and certain varietals sell out quickly in summertime.

To which La Nuit En Rosé says, cela ne fait rien! Americans can’t get enough of Rosé wine. Forbes’ Kate Kelly Bell says, “Once tragically uncool, rosé wine is now officially hip.” Paul Chevalier, National Fine Wine Director for Shaw-Ross International Importers predicts, “I think rosé consumption is going to continue to grow into something quite big in the US.” La Nuit En Rosé founder and head of food and wine marketing agency ABLE, Bouquet says, “Rosé wines aren’t a fad– they’re a reflection of what people look for when drinking wine. They want an immediate and simple pleasure, and this is the kind of experience they’ll get at our festival.”

“Rosés” can range from ruby red to the softest strawberry blonde, from still to sparkling, from bone dry to sweet. Why are California rosés different than those from Provence? The Italian rosés from their Spanish cousins? The styles and tasting profiles of each are as varied and complex as any varietal, and richly deserve their relatively newfound popularity. According to new data from Nielsen, premium imported rosés, those priced at $12 or more per bottle, grew by 39% on volume and 48% on value in 2013, capping nine straight years of documented double-digit growth.

Here’s a survey of some of the wines La Nuit en Rosé plans to sample in June.
• Wines of Provence will showcase a number of their member rosé selections
• Château D’Esclans will offer four Côtes de Provence:
- Château D’Esclans “Whispering Angel” rosé 2013
- Château D’Esclans rosé 2013
- Château D’Esclans “Les Clans” rosé 2012
- Château D’Esclans “Garrus” rosé 2012
• The venerable Vranken Pommery Group will showcase three rosé wines:
- Champagne Pommery Brut Rosé
- Champagne Demoiselle de Vranken Rosé
- La Chapelle Gordonne Rosé 2013 from Château La Gordonne Estate in Provence
• The renowned Lynch Bages family, which produces some of the world’s most prized wines, will feature Ostal Cazes Rosé from the Pays d’Oc in the south of France
• Champagne Lallier will present its sublime Cuvée Rosé Premier Cru
• AIX Rosé will present its honored Coteaux d’Aix en Provence
• Champagne Nicolas Feuillatte Brut Rosé
• Ackerman will present Remy Pannier Rosé d’Anjou and the sparkling Marquis de la Tour Rosé from the Loire Valley in France
• Estandon Vignerons will present four wines of Provence: Estandon; Estandon Légende, Terres de Saint Louis and Domaine de Caseneuve
• Berlucchi will offer sparkling Italian rosés
• Ômina Romana from Italy will present a beautiful Merlot Rosato

The wine sampling features culinary accompaniments including event partner Vin Sur Vingt, with locations in NoMad and The West Village. Vin Sur Vingt will offer cheese and charcuterie platters for sale; organizers expect to offer seafood, raw bar, pastry, as well as ice cream.

Taste something you really like? Buy on board! Guests can purchase wines directly from event partner and renowned wine merchant Zachys at the event using iPads or their personal mobile phones. Concierges will guide consumers through this process, and after the event, Zachys will handles all orders and shipments.

la vie en rosé NY

Pierrick Bouquet is French entrepreneur

French entrepreneur Pierrick Bouquet founded ABLE, a NY-based creative agency for food and wine, in 2011. ABLE, which he runs with his fellow countryman Jacques Azoulay, works to create contemporary events, innovative digital marketing programs, brand recognition, and established public personas for an extensive list of international clients, including Wines of South Africa and Le Grand Cercle des Vins de Bordeaux. Bouquet’s background includes developing diplomatic media strategies, supervising the US exports for various French wine houses, and orchestrating wine-tasting events across the US, including La Nuit En Rosé.

 

Bouquet concludes, “With La Nuit En Rosé event, I wanted to recreate that special feeling when you sip a great glass of rosé wine: it’s summer, the sun is shining, and you’re just enjoying life! That’s what La Nuit en Rosé is—an experience—a summertime party where rosé wines are showcased in a festive and accessible environment, with Manhattan as a backdrop.”

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Passes for each tasting are $60 each. Tickets are available at: http://nuitrose.com/event/attend. For more information on how to exhibit, wineries are welcome to visit http://nuitrose.com/exhibit

 

 


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